Overview
An Aussie brand taking advantage of a booming golf market
Red Belly Active is a female-run Australian golf wear label established by women who love the game with a mission to change golf fashion. They aim to disrupt the golf apparel industry by offering the best gear & service while growing the game.
The structure of the golf market has transformed in recent years - more people are working from home & have time to play golf. Global participation rates are soaring. Tee times are scarce & golf courses are full, with club membership demand up by 126%.
Red Belly Active is meeting the needs of modern, active golfers with stylish & high performing golf wear. The company creates ranges that are on-trend, athletic & driven by what golfers want. Sustainable fabrics offer comfort & expert functionality.